The new Citizen Tsuyosa 37mm Automatic Collection

First presented in 2022, impressed by a well-liked mannequin from the late Nineteen Nineties (though its design screams Nineteen Eighties), the Citizen Tsuyosa immediately grew to become successful. And for apparent causes… With its stylish design taking part in on the vibe of chic sports activities watches, its vibrant and fun colours, its strong automated motion and a somewhat unbeatable worth, contemplating we’re speaking a few venerable built-in manufacture, the recipe proved very profitable. Now, the watch that has taken its title from the phrase for power in Japanese will change into barely much less sturdy. Certainly, we’re right here to speak concerning the a lot anticipated lowered model, the brand new Citizen Tsuyosa 37mm. 

With this assortment introduced about 3 years in the past, Citizen as soon as once more demonstrated being one of the vital prolific watch manufacturers within the disputed section of entry-level mechanical fashions… We’ve seen this not too long ago with the Urban Military NJ0190 Series or the Mechanical Day/Date NY4058 series, each nice choices within the sub-300 euros section, with both a sporty look or a basic apparel. But, the Tsuyosa Computerized punched even more durable, launching on the proper time, when the market was asking for accessible watch with a Seventies/Nineteen Eighties sporty-elegant vibe. Switzerland came with the PRX, which was additionally a hit. Japan determined to strike on one other section, much more accessible, and that the model is aware of completely effectively. And with this Tsuyosa 40mm NJ015 series, Citizen created its best-selling watch… Effectively, someway recreated.

Certainly, the Tsuyosa doesn’t come out of the blue solely, as it may be seen as the fashionable successor to the equally common NH299 collection, which was one among Citizen’s best-selling mechanical watch traces within the late Nineteen Nineties and early 2000s. The general design was there already, however the Tsuyosa added a contact of modernity and enjoyable, being launched in many alternative colors, starting from ultra-classic black to salmon, camo, orange or cool, on-trend gradient blue or ice blue dials. There was, nevertheless, one potential subject with the unique Tsuyosa: its measurement. Whereas its 40mm diameter is appropriate for many males, it could possibly be a bit too giant for youthful fans (the Tsuyosa is a good present for a youngster), for ladies who had been on the lookout for a sporty watch, or just for many who desire a extra compact watch. And Citizen has listened as a result of we now have a mid-size model with the Citizen Tsuyosa 37mm.

Nonetheless cool-looking, nonetheless mechanical, nonetheless principally the identical watch as earlier than, the Citizen Tsuyosa 37mm is mainly 3mm smaller and… Effectively, that’s about it. Jokes apart, Citizen – not less than for my part – has made the correct option to solely scale back the diameter whereas not touching to anything on the watch – the specs are copied from the 40mm model. That being mentioned, it’s well-known that altering the proportions of a watch can have a drastic impact on the best way it wears, feels and appears.

As you’ll be able to see in our comparability photographs above, taking the size out of the equation – and in reality, solely the diameter adjustments – all the pieces appears equivalent. The brand new Citizen Tsuyosa 37mm has a brief case of about 43mm, versus 45mm for the 40mm mannequin. The thickness of the case, attributable to the usage of the identical motion, stays virtually unchanged at 11.5mm (0.2mm thinner). However after all, the sensation on the wrist is marginally totally different, with a watch that feels extra compact but a bit thicker – one thing that has to do with the diameter/thickness ratio.

That being mentioned, it’s a very comfy watch to put on, not less than in accordance with my requirements. The thickness is current, however by no means problematic, due to a design that someway “absorbs” among the peak – the casebands are skinny whereas the caseback is somewhat pronounced, but additionally the connection between the case and the bracelet sits excessive, that means that you simply don’t essentially see the thickness of the case. Concerning the diameter, I personally desire it to the 40mm model, and I really feel that this barely old-school design works higher in mid-size, significantly on my 16.5cm wrist… And it additionally means a smaller dial that appears much less empty. The nice factor is that you simply don’t have to fret about liking or not this new Tsuyosa 37mm, because the basic 40mm isn’t going anyplace. It’s right here to remain.

As for the remainder of the case, nothing has modified. The design, with the barrel-shaped case, is equivalent, and the marginally recessed crown at 4 o’clock, which streamlines the look and participates within the consolation, stays. The dial is protected by a flat sapphire crystal, with a magnifier over the date window – the latter is nearer to the sting because of the smaller diameter. Water-resistance remains to be 50 metres, there’s nonetheless a see-through again and the ending of the case is copied from the 40mm mannequin, with alternating brushed surfaces and polished accents.

The Citizen Tsuyosa 37mm is launched as a group of three watches, with 3 trendy colors – for now (I’m satisfied that extra will come). All dials are frivolously brushed with utilized markers and fingers generously stuffed with luminescent materials, and the date is, regardless of the color, printed on a white disc – which isn’t too problematic with the magnifier. Citizen provides the selection between the NJ0200-50X Darkish Inexperienced (a barely totally different shade of inexperienced to the 40mm mannequin), the NJ0200-50Z Pastel Pink with a somewhat discreet pink hue and at last, the all-important NJ0200-50L Ice Blue that has already been a hit for the 40mm mannequin.

As for the bracelet, the Tsuyosa 37mm is taking part in alongside the identical traces as its bigger brother, with the identical delicate and versatile bracelet with rounded hyperlinks (with a President vibe) that tapers sharply in direction of the buckle. The bracelet is completed with polished and matte surfaces to match the case, and it’s surprisingly supple – it has that Nineteen Eighties/Nineteen Nineties metal bracelet vibe that we’ve misplaced on fashionable watches. It’s closed by a folding clasp with push-button launch and options 3 small holes for advantageous adjustment of the size – which requires a software.

As for the motion, no adjustments both. The Tsuyosa 37mm depends on the identical automated calibre 8210 as the 40mm edition. This entry-level motion comes with 21 jewels, runs at a 3Hz frequency and shops about 42 hours of energy reserve when absolutely wound. It has a minimal claimed accuracy of -20/+40 sec/day (it typically performs higher) and features a stop-seconds operate. The ornament is lowered to the naked minimal, with uncoated brass bridges regardless of the motion being seen underneath a clear again – as all the time, I’d desire a pleasant closed again. (Editor’s be aware: we couldn’t {photograph} the motion because the watches you see are non-working prototypes).

All in all, the Citizen Tsuyosa 37mm is a welcome addition to the gathering, increasing the potential fan base. Proportions are nice (not less than to my style), the standard all the time surprises me contemplating the value, Citizen made the correct option to solely downsize the diameter and never contact anything (which additionally signifies that the complaints some may need with the 40mm received’t be addressed) and the colors provided for this primary trio are cool. And sure, the value remains to be very reasonable, at EUR 299. The watch is now obtainable from Citizen retailers. For extra particulars, please go to CitizenWatch.eu or CitizenWatch-Global.com.